ZINUS Inc. Announces Agreement to Become Official Marketing Partner of the LPGA Tour (February 22, 2021)
ZINUS Inc., the parent company of ZINUS JAPAN (headquarters: Minato-ku, Tokyo; Representative: Cho Ching-Yong), is pleased to announce that it has signed an official marketing partner agreement with the Ladies Professional Golf Association (LPGA) on February 22, 2021, in Daytona Beach, Florida, to become the official mattress tour-designated supplier.
As an official marketing partner, ZINUS Inc. will be featured in LPGA media outlets across television, digital platforms and social media. ZINUS Inc. is committed to supporting the growth of golf through the LPGA*USGA Girls Golf Program and will be bringing exclusive ZINUS experiences to tournament venues across the United States this year.
Comment from Kelly Heinz (LPGA Chief Sales Officer)
"We are thrilled to welcome Zinus to our LPGA partner family. Zinus' global trajectory mirrors that of the LPGA, creating an opportunity to speak to a wide audience about the comfort and creativity of Zinus products. We appreciate their support in this vital initiative to advance golf through the LPGA*USGA Girls Golf Program and look forward to showcasing more of their products on the LPGA platform in the future."
■Comment from Yoonjae Lee (CEO of ZINUS Inc.)
"As a global company with operations in the Americas, Asia-Pacific and Europe, partnering with the LPGA, whose members and fans reach more than 30 countries, was a natural fit. Not only are we excited to support world-class LPGA athletes, but we're honored to help inspire the next generation of young female players through the LPGA*USGA Girls Golf Program. We're delighted to join the LPGA family and look forward to making a positive impact on the game of golf for years to come."
Comment from Keith Reynolds (President of ZINUS USA)
At Zinus, our goal is to bring harmony to homes all over the world. For us, the only thing that can compare to a good night's sleep on a comfortable mattress is a comfortable mattress. Our premium mattresses, crafted with the perfect combination of primarily polyurethane foam and fiber, combined with a fusion of natural materials, are available to everyone at an affordable price. We look forward to bringing that same harmony to LPGA players and fans, so they can experience peace of mind at home and on the golf course.
About the LPGA
The LPGA is the world's leading women's professional golf association. Founded in 1950 and based in Daytona Beach, Florida, the association boasts more than 2,300 members from over 30 countries, representing a diverse range of top players. Driven by a vision to inspire, empower, educate, and entertain by showcasing the highest level of women's golf, LPGA Tour professionals compete around the world, while the Symetra Tour, the LPGA's lower-tier qualification tour, steadily develops talent to compete on the world stage. Additionally, LPGA professionals directly impact the game of golf through teaching, coaching, and management.
The LPGA is committed to advancing the game of golf through the LPGA Foundation. Since 1991, this charitable organization has championed and supported junior and senior female players through developmental, humanitarian and golf community initiatives, including LPGA*USGA Girls Golf, the LPGA Women's Network and the LPGA Amateur Golf Association.
Follow the LPGA on television at Golf Channel and on the website at www.LPGA.com. Find them on social media at www.facebook.com/lpga, www.twitter.com/lpga and www.youtube.com/lpgavideo, and on Instagram at @lpga_tour.
[About ZINUS]
Founded in March 1979, ZINUS is a furniture manufacturer that has grown primarily in North America and expanded globally. Originally an outdoor brand, ZINUS is a pioneering brand that pioneered the Bed-in-a-Box sales method, applying tent compression technology to compress mattresses and ship them in cardboard boxes. High logistics costs had previously relied on domestic production in the US bed and mattress market, but ZINUS enabled exports and pioneered online sales channels in a market previously dominated by offline furniture specialty stores. By developing proprietary technology and continually improving products based on customer reviews, ZINUS continues to create comfortable and convenient products. Currently, the company offers approximately 1,800 products globally. In 2019, the company established a Japanese branch and currently sells mattresses and bed frames online.
[ZINUS JAPAN Company Profile]
Company name: ZINUS JAPAN Co., Ltd.
Headquarters: WeWork Shinbashi, 6-19-13 Shinbashi, Minato-ku, Tokyo Representative: Cho Chin-young
Business: Manufacturing and sales of furniture (mattresses, bed frames, sofas, etc.) Website: http://3.112.215.135/
[Customer inquiries]
Phone: 0120-760-570 (weekdays 9:00-18:00) / Email: customerservice-jp@zinus.com
